Mortgages

Deciding on which mortgage offers the best fit, means painstaking research. The right choice can mean a saving of thousands of dollars. Of all people seeking a loan in the next 12 months, 51% can be reached by advertising on our site**.  This makes realestate.com.au the perfect vehicle for mortgage originators or brokers, looking to engage in a large and involved audience.

Buyer Types Visiting realestate.com.au^^

Mortgage buyer types

Purchase intent

A recent survey revealed 65% of property buyers indicated they are shopping around, or considering shopping around to get the best rate due to interest rate rises***.

28% of people with existing loans are considering switching due to rate rises. A further 20% may do so. This is almost 50% of people with existing loans looking to move***.

Download full survey here:

pptx format interest rate survey (311.37 KB)

realestate.com.au provides areas to engage with property seekers at different stages of the property consumer journey building your brand and driving leads.

The below image shows the consumer property journey

 

  • *  Nielsen Online, Market Intelligence, Total Traffic for Audited Sites, Australia, June 2011
  • ** Nielsen Panorama, October 2009-September 2010
  • ^^ realestate.com.au, Internal Statistics, New Sections Survey, August 2010 (n= 6,500)
  • *** realestate.com.au, Internal Statistics, Interest Rate Rise Survey, November 2010, (n=1,400)