Targeting options
REA Media uses a range of targeting tools to enable advertisers to really target their key audience. Working together to understand your needs, access to our rich data can provide highly targeted communications and better results for your next campaign.
Some of the ways we can target your audience are;
Geographically
- National
- State
- Suburb
- Postcode
Demographically
- Income – target based on the price of the property the consumer is searching for
- Gender and Age – each website / section attracts unique demographic segments
By behaviour
REA Media have developed some specific targeting tools based on behavior of consumers to our site. Download the product brochure to find out more about;
- REA Media Behavioral Targeting
- REA Media Audience Extension
IP address
Time
- Time of the day
- Day of the week