Home Ideas just gave people a new reason to visit

1 March 2012

Australians are not just property buyers and property sellers; they’re house-proud, curious, home improvers hungry for new ideas. That’s why we’ve created a new destination for their inspiration.

Home Ideas collects the best home photos uploaded to realestate.com.au and organises them into a fully categorized and searchable database of real world images. It attracts a new audience of idea-hungry home improvers, in addition to the 6.5 million unique browsers who visit realestate.com.au each month*.

Visit the Home Ideas Section of realestate.com.au 

Key benefits of advertising on Home Ideas

  • Reach and engagement with a targeted audience.
  • Australia’s largest home related audience.
  • Target potential consumers early in the purchase cycle.
  • Align your brand, products or services with a particular space – e.g. kitchen, living, bathroom, or within categories in a space – e.g. bathroom fittings, materials.
  • Connect with potential consumers via display or sponsorship opportunities

For more information about Home Ideas and the advertising and sponsorship opportunities,  download the Home Ideas Brochure.

For more information, contact us, or download the Home Ideas brochure:

pdf format Home Ideas Brochure March 2012 (1.46 MB)



* Nielsen Online, Market Intelligence, total traffic for audited sites, May - August 2011.