Local Offer Text Link

Buy Type

CPC (rotating between positions 1-6)

Placement

REA – Buy, Rent & Sold – Property Details

Specs

Dimensions / Size
Image: 30x30px, 15kb max file size,
Static Gif
Creative
Heading: 35 Characters
Tag Line: 45 Characters
URL: 1 destination URL

Ad Serving

Third party serving not allowed.
Pixel tracking is permitted

Notes on design & text:

Text supplied cannot be all in capitals with the exception of capitalised brand names eg: ANZ
Logo/Image can be supplied on white background without a border
Title case in heading is allowed but this will reduce the character limit to 30 characters
Character counts include spaces
Special Offers running in the BUY section of realestate.com.au cannot contain the following phrases in their message: “mortgage calculator”, “home loan calculator”, “mortgage repayment calculator” or “how much can I borrow?”

REA Media requires that the creative/message is regularly refreshed in order to maintain optimal campaign performance.

Please allow 3 days for creative lead-time.